I’m Rachel Weingarten and style is my business. Well, that may be the oversimplified if somewhat nebulous version of what I do.
I’m a skillionaire℠. A polymath. A Jill of all trades. I’ve been called a serial entrepreneur*, hotshot consultant**, one of the new faces of philanthropy***, celebrity style maven**** and a marketing guru*****.
You can read a bit more about me below, or take a deeper dive here.
My day job is as a communications & brand strategist & trends analyst. In that realm I do a lot of consulting. My side hustle includes my work as the author of three nonfiction books and a new mystery series. I’m a prolific culture journalist, content creator, freelance writer and contributor to top-tier outlets. Sometimes I develop products for cosmetics and consumer packaged goods companies.
I sometimes wear the title of professor as I lecture on the history of beauty culture, beauty advertising, and consumer trends on the graduate and undergraduate level. Back when we spent time together in crowds, I’d pack a room as a popular public speaker on topics related to business, style, beauty, and spirituality and the way they connect and intersect in our bustling lives. These days you can find me giving Zoom seminars and lectures while I ease back into keynote addresses and more.
Hello Gorgeous! I’ve combined my popular blogs Beauty Counter Culture and The Evolved Foodie in one neat package and they’re all part of my updated blog section instead of standalone. In case you missed it, the title is a nod to my first book, Hello Gorgeous! Beauty Products in American ’40s-’60s which a New York Public Library book of the year and pick for books for the teen age. Sign up for the Hello Gorgeous! Substack newsletter here.
** Washington Post
*** Crain’s New York Business